SEO Associate
Gurugram, India
Job ID - SEO1001
Experience - 6 months to 1.5 years
About the company
This role is a part of Pickl.AI, the education brand of TransOrg Analytics. TransOrg Analytics is over a decade old Data Science and ML company.
Job Description
We are looking for an SEO Associate to coordinate SEO efforts, including onsite and offsite optimization and keyword expansion research.
We are looking for an analytical and perceptive professional who is a skilled communicator and able to collaborate with various teams. Current knowledge of SEO practices and techniques is essential to this role.
Your goal will be to ensure that content is search-engine friendly and optimised to increase our company’s profitability.
Responsibilities
- Develop and execute successful SEO strategies
- Conduct keyword research to guide content teams
- Review technical SEO issues and recommend fixes
- Optimise website content, landing pages and paid search copy
- Direct off-page optimization projects (e.g. link-building)
- Collect data and report on traffic, rankings and other SEO aspects
- Work with social media and PPC teams to optimise campaigns
- Keep abreast of SEO and integrated marketing trends
- Conducting on-site and off-site analysis of web SEO competition
- Using Google Analytics to conduct performance reports regularly
- Creating high-quality SEO content
- Assisting with blog content
- Leading keyword research and optimization of content
- Keeping up-to-date with developments in SEM
Requirements
- The candidate should have at least 6 months to 1.5 years of relevant work experience in SEO
- Strong interpersonal and convincing skills
- Graduate in any stream with working knowledge of MS Office and a good command of English
- Looking for immediate joining
- Knowledge of standard and current SEO practices
- Knowledge of HTML/CSS
- Experience with SEO reporting
- Familiarity with relevant tools (e.g. Conductor, Screaming Frog, MOZ) and web analytics tools (e.g. Google Analytics, WebTrends)
Other Skills
- You will be expected to adapt to a dynamic work environment. Stay updated with the latest in technology
- Own the product release end-to-end
- Ability to think Out of the Box to create innovative solutions
- Experience in a young startup and building products from scratch
