Content Strategy for Gen-Z

About the company

This role is a part of Pickl.AI, the education brand of TransOrg Analytics. TransOrg Analytics is over a decade old Data Science and ML company.

You are a good fit if you
  • Are looking for work full of life and a life full of work, unfettered by 9-5 job.
  • You are keen observer and can work autonomously based on limited key ingredients.
  • If you don’t hesitate to try out several versions of an idea/solution and let others comment on them.
  • Are someone who loves to work for a mission, is undeterred by dull phases, and gets excited by small victories.
The team you will be working with
  • Imagine yourself as working inside an incubator.
  • For the most strategic team of TransOrg, directly with the founder and other senior leaders.
  • No micromanagement.
The role
  • Ideating and developing end-to-end social media strategy for Pickl.AI by utilising different social media platforms.
  • Develop strategies on the format, tone, style, frequency of posting content on different platforms in alignment with the product strategy.
  • Ideating, developing, and executing social media campaigns to grow the follower base on various social media platforms.
  • Creating content in accordance with the latest trends to ensure it resonates with Gen-Z.
  • Keep a tab on what is grabbing the customers’ attention on any given day.
Skills are we looking for
  • Proven experience in digital storytelling.
  • A background in liberal arts, mass comm, journalism, English Lit. would be ideal.
  • An eye for identifying patterns in different walks of life, lifestyles, and life settings.
  • Excellent Oral, written English and visual skills.
  • A creative mind who can imagine and mould a ‘seed idea’ into different formats and genres.
  • Knowledge of graphic design and video editing tools.
  • Someone with a penchant for theatre/acting would be a great plus.
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Job ID
Job Type
Full Time
3-5 years
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