{"id":6895,"date":"2024-03-26T10:34:41","date_gmt":"2024-03-26T10:34:41","guid":{"rendered":"https:\/\/www.pickl.ai\/blog\/?post_type=web-story&#038;p=6895"},"modified":"2024-04-12T10:09:04","modified_gmt":"2024-04-12T10:09:04","slug":"demystifying-data-whats-the-big-deal","status":"publish","type":"web-story","link":"https:\/\/www.pickl.ai\/blog\/web-stories\/demystifying-data-whats-the-big-deal\/","title":{"rendered":"Demystifying Data: What&#8217;s the Big Deal?"},"content":{"rendered":"<p><html amp=\"\" lang=\"en\"><head><meta charSet=\"utf-8\"\/><meta name=\"viewport\" content=\"width=device-width,minimum-scale=1,initial-scale=1\"\/><script async=\"\" src=\"https:\/\/cdn.ampproject.org\/v0.js\"><\/script><script async=\"\" src=\"https:\/\/cdn.ampproject.org\/v0\/amp-story-1.0.js\" custom-element=\"amp-story\"><\/script><link href=\"https:\/\/fonts.googleapis.com\/css2?display=swap&amp;family=Lora%3Awght%40700\" rel=\"stylesheet\"\/>\n<style amp-boilerplate=\"\">body{-webkit-animation:-amp-start 8s steps(1,end) 0s 1 normal both;-moz-animation:-amp-start 8s steps(1,end) 0s 1 normal both;-ms-animation:-amp-start 8s steps(1,end) 0s 1 normal both;animation:-amp-start 8s steps(1,end) 0s 1 normal both}@-webkit-keyframes -amp-start{from{visibility:hidden}to{visibility:visible}}@-moz-keyframes -amp-start{from{visibility:hidden}to{visibility:visible}}@-ms-keyframes -amp-start{from{visibility:hidden}to{visibility:visible}}@-o-keyframes -amp-start{from{visibility:hidden}to{visibility:visible}}@keyframes -amp-start{from{visibility:hidden}to{visibility:visible}}<\/style>\n<p><noscript><\/p>\n<style amp-boilerplate=\"\">body{-webkit-animation:none;-moz-animation:none;-ms-animation:none;animation:none}<\/style>\n<p><\/noscript><\/p>\n<style amp-custom=\"\">\n              h1, h2, h3 { font-weight: normal; }<\/p>\n<p>              amp-story-page {\n                background-color: #131516;\n              }<\/p>\n<p>              amp-story-grid-layer {\n                overflow: visible;\n              }<\/p>\n<p>              @media (max-aspect-ratio: 9 \/ 16)  {\n                @media (min-aspect-ratio: 320 \/ 678) {\n                  amp-story-grid-layer.grid-layer {\n                    margin-top: calc((100% \/ 0.5625 - 100% \/ 0.6666666666666666) \/ 2);\n                  }\n                }\n              }<\/p>\n<p>              @media not all and (min-resolution:.001dpcm) {\n                @media {\n                  p.text-wrapper > span {\n                    font-size: calc(100% - 0.5px);\n                  }\n                }\n              }<\/p>\n<p>              .page-fullbleed-area,\n              .page-background-overlay-area {\n                position: absolute;\n                overflow: hidden;\n                width: 100%;\n                left: 0;\n                height: calc(1.1851851851851851 * 100%);\n                top: calc((1 - 1.1851851851851851) * 100% \/ 2);\n              }<\/p>\n<p>              .element-overlay-area {\n                position: absolute;\n                width: 100%;\n                height: 100%;\n                top: 0;\n                left: 0;\n              }<\/p>\n<p>              .page-safe-area {\n                overflow: visible;\n                position: absolute;\n                top: 0;\n                bottom: 0;\n                left: 0;\n                right: 0;\n                width: 100%;\n                height: calc(0.84375 * 100%);\n                margin: auto 0;\n              }<\/p>\n<p>              .mask {\n                position: absolute;\n                overflow: hidden;\n              }<\/p>\n<p>              .fill {\n                position: absolute;\n                top: 0;\n                left: 0;\n                right: 0;\n                bottom: 0;\n                margin: 0;\n              }<\/p>\n<p>              @media (prefers-reduced-motion: no-preference) {\n                .animation-wrapper {\n                  opacity: var(--initial-opacity);\n                  transform: var(--initial-transform);\n                }\n              }<\/p>\n<p>              amp-story-grid-layer.align-bottom {\n                align-content: end;\n                padding: 0;\n                \/* \n                  AMP CTA Layer will exactly occupy 74px regardless of any device.\n                  To space out captions 74px from the BOTTOM (AMP CTA Layer),\n                  74px from the TOP should also be spaced out and thus: 2 * 74px\n                  will be the desired max-height.\n                *\/\n                max-height: calc(100vh - (2 * 74px));\n              }<\/p>\n<p>              .captions-area {\n                padding: 0 32px 0;\n              }<\/p>\n<p>              amp-story-captions {\n                margin-bottom: 16px;\n                text-align: center;\n              }\n              <\/style>\n<p><meta name=\"web-stories-replace-head-start\"\/><title>Demystifying Data: What&#x27;s the Big Deal?<\/title><link rel=\"canonical\" href=\"https:\/\/pickl.ai\/blog\/web-stories\/demystifying-data-whats-the-big-deal\/\"\/><meta name=\"web-stories-replace-head-end\"\/><\/head><body><amp-story standalone=\"\" publisher=\"Pickl.AI\" publisher-logo-src=\"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2022\/01\/cropped-cropped-favicon.png\" title=\"Demystifying Data: What&#x27;s the Big Deal?\" poster-portrait-src=\"\"><amp-story-page id=\"4f9edc9d-2551-4b1b-8460-acfe8904c4d6\" auto-advance-after=\"7s\"><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\" style=\"background-color:#003bad\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:0;top:-9.25926%;width:100%;height:118.51852%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-27a676fb-0749-4990-a71e-3c7285bf2aaf\">\n<div class=\"fill\" style=\"will-change:transform\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:13.83495%;top:0;width:72.3301%;height:50%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-1792f394-ee38-487b-bc5d-09df8f7f4bf7\">\n<div style=\"position:absolute;width:103.69127%;height:100%;left:-1.84564%;top:0%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/20289428_6272012.jpg\" alt=\"20289428_6272012\" srcSet=\"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/20289428_6272012.jpg 2000w,https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/20289428_6272012-1536x1536.jpg 1536w,https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/20289428_6272012-1024x1024.jpg 1024w,https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/20289428_6272012-768x768.jpg 768w,https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/20289428_6272012-300x300.jpg 300w,https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/20289428_6272012-150x150.jpg 150w,https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/20289428_6272012-96x96.jpg 96w\" sizes=\"(min-width: 1024px) 33vh, 72vw\" disable-inline-width=\"true\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:11.65049%;top:54.20712%;width:76.69903%;height:23.6246%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.6329113924050633% 0.6329113924050633% 0.6329113924050633% 0.6329113924050633% \/ 1.36986301369863% 1.36986301369863% 1.36986301369863% 1.36986301369863%\" id=\"el-3efe6b55-db05-4401-a999-b00e2f68c199\">\n<h1 id=\"demystifying-data-whats-the-big-deal\" class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:0.5696202531645583% 0;font-family:&quot;Lora&quot;,serif;font-size:0.647249em;line-height:1.19;text-align:center;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #e0aaff\">Demystifying Data: What&#8217;s the Big Deal?<\/span><\/span><\/h1>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:11.65049%;top:82.36246%;width:76.69903%;height:9.70874%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.6329113924050633% 0.6329113924050633% 0.6329113924050633% 0.6329113924050633% \/ 3.3333333333333335% 3.3333333333333335% 3.3333333333333335% 3.3333333333333335%\" id=\"el-b104e9a5-b185-4743-b69e-a0864e61eff6\">\n<h3 id=\"ever-wondered-what-all-that-data-talk-is-about\" class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:0.3037974683544306% 0;font-family:&quot;Lora&quot;,serif;font-size:0.388350em;line-height:1.2;text-align:center;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #ffffb7\">Ever wondered what all that &#8220;data&#8221; talk is about?<\/span><\/span><\/h3>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><\/amp-story-page><amp-story-page id=\"3c860d40-312d-4a73-abee-b34fb0e5be24\" auto-advance-after=\"7s\"><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\" style=\"background-color:#e03568\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:0;top:-9.25926%;width:100%;height:118.51852%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-ac0b515a-df21-4ed2-a87d-6279ea04acc8\">\n<div class=\"fill\" style=\"will-change:transform\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:14.56311%;top:0;width:70.87379%;height:38.83495%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-2ba796d8-7d3b-4499-97db-5b563f495163\">\n<div style=\"position:absolute;width:100%;height:121.66668%;left:0%;top:-10.83334%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/20908538_6388555.jpg\" alt=\"20908538_6388555\" srcSet=\"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/20908538_6388555.jpg 2000w,https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/20908538_6388555-1536x1536.jpg 1536w,https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/20908538_6388555-1024x1024.jpg 1024w,https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/20908538_6388555-768x768.jpg 768w,https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/20908538_6388555-300x300.jpg 300w,https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/20908538_6388555-150x150.jpg 150w,https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/20908538_6388555-96x96.jpg 96w\" sizes=\"(min-width: 1024px) 32vh, 71vw\" disable-inline-width=\"true\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:11.65049%;top:40.45307%;width:76.69903%;height:8.25243%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.6329113924050633% 0.6329113924050633% 0.6329113924050633% 0.6329113924050633% \/ 3.9215686274509802% 3.9215686274509802% 3.9215686274509802% 3.9215686274509802%\" id=\"el-9bb33a19-a822-4efc-ab3f-bdb472867a39\">\n<h1 id=\"what-is-data\" class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:0.5696202531645583% 0;font-family:&quot;Lora&quot;,serif;font-size:0.647249em;line-height:1.19;text-align:center;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #d4e4c0\">What is Data?<\/span><\/span><\/h1>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:13.1068%;top:51.2945%;width:73.54369%;height:41.26214%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.6600660066006601% 0.6600660066006601% 0.6600660066006601% 0.6600660066006601% \/ 0.7843137254901961% 0.7843137254901961% 0.7843137254901961% 0.7843137254901961%\" id=\"el-9bdd4822-c110-47c0-a383-eca349731629\">\n<h3 id=\"data-the-building-blocks-of-our-world%c2%b7-data-is-simply-information-%c2%b7-it-can-be-numbers-text-images-videos-or-anything-that-can-be-collected-and-analyzed-%c2%b7-th\" class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:0.2772277227722772% 0;font-family:&quot;Lora&quot;,serif;font-size:0.339806em;line-height:1.2;text-align:left;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #4b1283\">Data: The Building Blocks of Our World<\/span><br \/>\n<span style=\"font-weight: 700; color: #4b1283\">\u00b7 &nbsp; Data is simply information.<\/span><br \/>\n<span style=\"font-weight: 700; color: #4b1283\">\u00b7 &nbsp; It can be numbers, text, images, videos, or anything that can be collected and analyzed.<\/span><br \/>\n<span style=\"font-weight: 700; color: #4b1283\">\u00b7 &nbsp; Think of it as the raw materials used to understand the world around us.<\/span><\/span><\/h3>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:11.65049%;top:96.92557%;width:76.69903%;height:5.66343%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.6329113924050633% 0.6329113924050633% 0.6329113924050633% 0.6329113924050633% \/ 5.714285714285714% 5.714285714285714% 5.714285714285714% 5.714285714285714%\" id=\"el-4bae4470-1ab2-4179-8f2d-d3d65afda38a\"><a href=\"https:\/\/pickl.ai\/blog\/data-demystified-types-of-analytics\/\" data-tooltip-icon=\"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2023\/07\/Data-Demystified-1.jpg\" data-tooltip-text=\"Data Demystified: What Exactly is Data?- 4 Types of Analytics\" target=\"_blank\" rel=\"noreferrer noopener\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0\"><\/p>\n<h2 id=\"learn-more\" class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:0.3417721518987348% 0;font-family:&quot;Lora&quot;,serif;font-size:0.436893em;line-height:1.2;text-align:center;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #ffffb7\">Learn More<\/span><\/span><\/h2>\n<p><\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><\/amp-story-page><amp-story-page id=\"a4218fe2-cc1b-4613-9482-50bbaa44b759\" auto-advance-after=\"7s\"><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\" style=\"background-color:#dbca09\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:0;top:-9.25926%;width:100%;height:118.51852%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-7f997d7e-0a21-42be-86d4-b999d3f03e7c\">\n<div class=\"fill\" style=\"will-change:transform\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:13.59223%;top:0;width:72.3301%;height:37.05502%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-dc76312b-3792-40fe-b098-10b0210c7982\">\n<div style=\"position:absolute;width:100%;height:130.131%;left:0%;top:-15.0655%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/12219361_4896718.jpg\" alt=\"12219361_4896718\" srcSet=\"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/12219361_4896718.jpg 2000w,https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/12219361_4896718-1536x1536.jpg 1536w,https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/12219361_4896718-1024x1024.jpg 1024w,https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/12219361_4896718-768x768.jpg 768w,https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/12219361_4896718-300x300.jpg 300w,https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/12219361_4896718-150x150.jpg 150w,https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/12219361_4896718-96x96.jpg 96w\" sizes=\"(min-width: 1024px) 33vh, 72vw\" disable-inline-width=\"true\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:11.65049%;top:42.0712%;width:76.69903%;height:16.01942%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.6329113924050633% 0.6329113924050633% 0.6329113924050633% 0.6329113924050633% \/ 2.0202020202020203% 2.0202020202020203% 2.0202020202020203% 2.0202020202020203%\" id=\"el-227ae24a-ae5a-4533-8e8a-237c3ea98ae9\">\n<h1 id=\"why-is-data-important\" class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:0.5696202531645583% 0;font-family:&quot;Lora&quot;,serif;font-size:0.647249em;line-height:1.19;text-align:center;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #0044c9\">Why is Data Important?<\/span><\/span><\/h1>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:11.65049%;top:60.19417%;width:76.21359%;height:42.88026%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.6369426751592357% 0.6369426751592357% 0.6369426751592357% 0.6369426751592357% \/ 0.7547169811320755% 0.7547169811320755% 0.7547169811320755% 0.7547169811320755%\" id=\"el-efc18d45-88b6-4145-a2aa-946a02ffc43d\">\n<h3 id=\"data-the-key-to-unlocking-insightsdata-helps-us-see-patterns-trends-and-connections-we-might-miss-otherwise-businesses-use-data-to-understand-customer-behavior-improve-products-and-make-informe\" class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:0.28025477707006397% 0;font-family:&quot;Lora&quot;,serif;font-size:0.355987em;line-height:1.2;text-align:center;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #590d22\">Data: The Key to Unlocking Insights<\/span><br \/>\n<span style=\"font-weight: 700; color: #590d22\">Data helps us see patterns, trends, and connections we might miss otherwise.<\/span><br \/>\n<span style=\"font-weight: 700; color: #590d22\">Businesses use data to understand customer behavior, improve products, and make informed decisions.<\/span><\/span><\/h3>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:11.65049%;top:100.16181%;width:76.21359%;height:5.66343%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.6369426751592357% 0.6369426751592357% 0.6369426751592357% 0.6369426751592357% \/ 5.714285714285714% 5.714285714285714% 5.714285714285714% 5.714285714285714%\" id=\"el-4d4b3a09-9c07-4e08-bebd-f161af795620\"><a href=\"https:\/\/pickl.ai\/blog\/how-statistical-modeling-is-important-in-data-analysis\/\" data-tooltip-icon=\"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2023\/12\/Statistical-Data-Analysis-Techniques-with-Real-World-Examples.jpg\" data-tooltip-text=\"Exploring 5 Statistical Data Analysis Techniques\" target=\"_blank\" rel=\"noreferrer noopener\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0\"><\/p>\n<h2 id=\"learn-more-2\" class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:0.34394904458598785% 0;font-family:&quot;Lora&quot;,serif;font-size:0.436893em;line-height:1.2;text-align:center;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #0044c9\">Learn More<\/span><\/span><\/h2>\n<p><\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><\/amp-story-page><amp-story-page id=\"774c860c-656d-4d06-b7c9-ebf20cf34e7e\" auto-advance-after=\"7s\"><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\" style=\"background-color:#603809\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:0;top:-9.25926%;width:100%;height:118.51852%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-09f7c966-59c4-4060-b2ae-8ca35fe333c0\">\n<div class=\"fill\" style=\"will-change:transform\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:11.65049%;top:0;width:76.69903%;height:35.59871%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-48ad042a-901a-419e-8fd3-7cf824f34d9d\">\n<div style=\"position:absolute;width:104.41%;height:100%;left:-2.205%;top:0%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/8918702_4020769-scaled.jpg\" alt=\"8918702_4020769\" srcSet=\"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/8918702_4020769-scaled.jpg 2560w,https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/8918702_4020769-2048x1365.jpg 2048w,https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/8918702_4020769-1536x1024.jpg 1536w,https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/8918702_4020769-1024x683.jpg 1024w,https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/8918702_4020769-900x600.jpg 900w,https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/8918702_4020769-768x512.jpg 768w,https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/8918702_4020769-300x200.jpg 300w,https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/8918702_4020769-150x100.jpg 150w\" sizes=\"(min-width: 1024px) 35vh, 77vw\" disable-inline-width=\"true\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:11.65049%;top:35.59871%;width:76.69903%;height:20.06472%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.6329113924050633% 0.6329113924050633% 0.6329113924050633% 0.6329113924050633% \/ 1.6129032258064515% 1.6129032258064515% 1.6129032258064515% 1.6129032258064515%\" id=\"el-38b7922a-088b-4a1f-bdb2-d2c17aacc370\">\n<h2 id=\"introducing-analytics-making-sense-of-data\" class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:0.4841772151898738% 0;font-family:&quot;Lora&quot;,serif;font-size:0.550162em;line-height:1.19;text-align:center;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #ff99ac\">Introducing Analytics: Making Sense of Data<\/span><\/span><\/h2>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:15.53398%;top:58.73786%;width:68.68932%;height:38.34951%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.7067137809187279% 0.7067137809187279% 0.7067137809187279% 0.7067137809187279% \/ 0.8438818565400843% 0.8438818565400843% 0.8438818565400843% 0.8438818565400843%\" id=\"el-97af06ef-482d-4ed2-9953-5712473cc905\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:0.2685512367491165% 0;font-family:&quot;Lora&quot;,serif;font-size:0.307443em;line-height:1.2;text-align:left;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #dbca09\">\u00b7 &nbsp; Analytics: Turning Data into Actionable Insights<\/span><br \/>\n<span style=\"font-weight: 700; color: #dbca09\">\u00b7 &nbsp; Analytics is the process of collecting, analyzing, and interpreting data.<\/span><br \/>\n<span style=\"font-weight: 700; color: #dbca09\">\u00b7 &nbsp; It helps us extract meaning from data and use it to solve problems, make predictions, and improve decision-making.<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:11.65049%;top:100%;width:76.69903%;height:5.50162%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.6329113924050633% 0.6329113924050633% 0.6329113924050633% 0.6329113924050633% \/ 5.88235294117647% 5.88235294117647% 5.88235294117647% 5.88235294117647%\" id=\"el-6f0a14a3-f74e-4cdf-a4bb-39297ac6fff4\"><a href=\"https:\/\/pickl.ai\/blog\/how-big-data-and-artificial-intelligence-work-together\/\" data-tooltip-icon=\"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2023\/10\/How-Big-Data-and-AI-Work-Together.png\" data-tooltip-text=\"Big Data and Artificial Intelligence: How They Work Together?\" target=\"_blank\" rel=\"noreferrer noopener\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0\"><\/p>\n<h2 id=\"learn-more-3\" class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:0.3417721518987348% 0;font-family:&quot;Lora&quot;,serif;font-size:0.436893em;line-height:1.2;text-align:center;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #ff99ac\">Learn More<\/span><\/span><\/h2>\n<p><\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><\/amp-story-page><amp-story-page id=\"fde4f58d-15c3-4d5f-941b-a377eb431a21\" auto-advance-after=\"7s\"><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\" style=\"background-color:#607047\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:0;top:-9.25926%;width:100%;height:118.51852%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-bcc23786-93c3-41fb-a122-cb665d7011cb\">\n<div class=\"fill\" style=\"will-change:transform\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:15.04854%;top:0;width:69.41748%;height:36.56958%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-c7705cae-1e5b-4d85-9e0d-91e1f957aad1\">\n<div style=\"position:absolute;width:118.50832%;height:100%;left:-9.25416%;top:0%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/6195525_3156627-scaled.jpg\" alt=\"6195525_3156627\" srcSet=\"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/6195525_3156627-scaled.jpg 2560w,https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/6195525_3156627-2048x1365.jpg 2048w,https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/6195525_3156627-1536x1024.jpg 1536w,https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/6195525_3156627-1024x683.jpg 1024w,https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/6195525_3156627-900x600.jpg 900w,https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/6195525_3156627-768x512.jpg 768w,https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/6195525_3156627-300x200.jpg 300w,https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/6195525_3156627-150x100.jpg 150w\" sizes=\"(min-width: 1024px) 31vh, 69vw\" disable-inline-width=\"true\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:17.47573%;top:38.83495%;width:66.01942%;height:11.16505%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.7352941176470588% 0.7352941176470588% 0.7352941176470588% 0.7352941176470588% \/ 2.898550724637681% 2.898550724637681% 2.898550724637681% 2.898550724637681%\" id=\"el-ac800ace-e028-47e4-bb7c-e0f09d623622\">\n<h2 id=\"4-types-of-analytics-to-know-about\" class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:0.4466911764705895% 0;font-family:&quot;Lora&quot;,serif;font-size:0.436893em;line-height:1.19;text-align:center;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #e06e04\">4 Types of Analytics to Know About<\/span><\/span><\/h2>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:11.65049%;top:51.77994%;width:77.6699%;height:47.73463%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.625% 0.625% 0.625% 0.625% \/ 0.6779661016949152% 0.6779661016949152% 0.6779661016949152% 0.6779661016949152%\" id=\"el-57e25877-4150-4100-9bbe-82b71ba81fce\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:0.2500000000000002% 0;font-family:&quot;Lora&quot;,serif;font-size:0.323625em;line-height:1.2;text-align:center;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #fff\">\u00b7 &nbsp; Descriptive Analytics: What happened? (Summarizes past data)<\/span><br \/>\n<span style=\"font-weight: 700; color: #fff\">\u00b7 &nbsp; Diagnostic Analytics: Why did it happen? (Identifies root causes)<\/span><br \/>\n<span style=\"font-weight: 700; color: #fff\">\u00b7 &nbsp; Predictive Analytics: What will happen? (Forecasts future trends)<\/span><br \/>\n<span style=\"font-weight: 700; color: #fff\">\u00b7 &nbsp; Prescriptive Analytics: What should we do? (Recommends actions)<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:11.65049%;top:99.51456%;width:76.69903%;height:5.50162%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.6329113924050633% 0.6329113924050633% 0.6329113924050633% 0.6329113924050633% \/ 5.88235294117647% 5.88235294117647% 5.88235294117647% 5.88235294117647%\" id=\"el-82034e64-0302-4ecb-afe4-298d2b5e2acf\"><a href=\"https:\/\/pickl.ai\/blog\/what-is-data-observability-tools-and-applications\/\" data-tooltip-icon=\"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2023\/10\/what-is-data-observability.jpg\" data-tooltip-text=\"Data Observability Tools and Its Key Applications\" target=\"_blank\" rel=\"noreferrer noopener\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0\"><\/p>\n<h2 id=\"learn-more-4\" class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:0.3417721518987348% 0;font-family:&quot;Lora&quot;,serif;font-size:0.436893em;line-height:1.2;text-align:center;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #e06e04\">Learn More<\/span><\/span><\/h2>\n<p><\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><\/amp-story-page><amp-story-page id=\"0308a8db-28d2-409f-85a5-be9b6c4915e8\" auto-advance-after=\"7s\"><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\" style=\"background-color:#e06e04\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:0;top:-9.25926%;width:100%;height:118.51852%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-b99c0569-aed0-40a6-a6a5-e1fe2f816cdd\">\n<div class=\"fill\" style=\"will-change:transform\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:11.65049%;top:0;width:77.18447%;height:36.08414%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-6dd63c95-ad7d-4476-a3fe-a6a2af6e007a\">\n<div style=\"position:absolute;width:105.16813%;height:100%;left:-2.58406%;top:0%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/8918702_4020769-scaled.jpg\" alt=\"8918702_4020769\" srcSet=\"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/8918702_4020769-scaled.jpg 2560w,https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/8918702_4020769-2048x1365.jpg 2048w,https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/8918702_4020769-1536x1024.jpg 1536w,https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/8918702_4020769-1024x683.jpg 1024w,https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/8918702_4020769-900x600.jpg 900w,https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/8918702_4020769-768x512.jpg 768w,https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/8918702_4020769-300x200.jpg 300w,https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/8918702_4020769-150x100.jpg 150w\" sizes=\"(min-width: 1024px) 35vh, 77vw\" disable-inline-width=\"true\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:14.07767%;top:40.61489%;width:71.60194%;height:22.16828%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.6779661016949152% 0.6779661016949152% 0.6779661016949152% 0.6779661016949152% \/ 1.4598540145985401% 1.4598540145985401% 1.4598540145985401% 1.4598540145985401%\" id=\"el-afd8703e-1a01-4c51-b2c8-9954d49086f4\">\n<h1 id=\"data-your-ally-in-a-digital-world\" class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:0.5644067796610167% 0;font-family:&quot;Lora&quot;,serif;font-size:0.598706em;line-height:1.19;text-align:center;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #4b1283\">Data: Your Ally in a Digital World<\/span><\/span><\/h1>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:16.26214%;top:66.99029%;width:67.96117%;height:25.56634%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.7142857142857143% 0.7142857142857143% 0.7142857142857143% 0.7142857142857143% \/ 1.2658227848101267% 1.2658227848101267% 1.2658227848101267% 1.2658227848101267%\" id=\"el-886419c1-e6ca-40d3-a321-6db14a7447da\">\n<h3 id=\"with-analytics-data-becomes-a-powerful-tool-for-discovery-decision-making-and-progress\" class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:0.3714285714285718% 0;font-family:&quot;Lora&quot;,serif;font-size:0.420712em;line-height:1.2;text-align:center;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #603809\">With analytics, data becomes a powerful tool for discovery, decision-making, and progress.<\/span><\/span><\/h3>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:11.65049%;top:96.92557%;width:76.69903%;height:5.50162%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.6329113924050633% 0.6329113924050633% 0.6329113924050633% 0.6329113924050633% \/ 5.88235294117647% 5.88235294117647% 5.88235294117647% 5.88235294117647%\" id=\"el-050a7e31-2845-415c-959c-cb0444a5f3b1\"><a href=\"https:\/\/pickl.ai\/blog\/how-decision-trees-handle-missing-values-a-comprehensive-guide\/\" data-tooltip-icon=\"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2023\/08\/decision-tree-1.jpg\" data-tooltip-text=\"How Decision Trees Handle Missing Values? @Pickl.AI\" target=\"_blank\" rel=\"noreferrer noopener\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0\"><\/p>\n<h2 id=\"learn-more-5\" class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:0.3417721518987348% 0;font-family:&quot;Lora&quot;,serif;font-size:0.436893em;line-height:1.2;text-align:center;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #4b1283\">Learn More<\/span><\/span><\/h2>\n<p><\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><\/amp-story-page><\/amp-story><\/body><\/html><\/p>\n","protected":false},"excerpt":{"rendered":"Demystifying Data: What&#8217;s the Big Deal?\n","protected":false},"author":1,"featured_media":0,"template":"","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"web_stories_publisher_logo":935,"web_stories_poster":[],"web_stories_products":[],"footnotes":""},"web_story_category":[],"web_story_tag":[],"class_list":["post-6895","web-story","type-web-story","status-publish"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v20.3 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Demystifying Data: What&#039;s the Big Deal? - Pickl.AI<\/title>\n<meta name=\"description\" content=\"Demystifying Data: What&#039;s the Big Deal?\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.pickl.ai\/blog\/web-stories\/demystifying-data-whats-the-big-deal\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Demystifying Data: What&#039;s the Big Deal?\" \/>\n<meta property=\"og:description\" content=\"Demystifying Data: What&#039;s the Big Deal?\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.pickl.ai\/blog\/web-stories\/demystifying-data-whats-the-big-deal\/\" \/>\n<meta property=\"og:site_name\" content=\"Pickl.AI\" \/>\n<meta property=\"article:modified_time\" content=\"2024-04-12T10:09:04+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.pickl.ai\\\/blog\\\/web-stories\\\/demystifying-data-whats-the-big-deal\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.pickl.ai\\\/blog\\\/web-stories\\\/demystifying-data-whats-the-big-deal\\\/\"},\"author\":{\"name\":\"Admin\",\"@id\":\"https:\\\/\\\/www.pickl.ai\\\/blog\\\/#\\\/schema\\\/person\\\/adfcccafe1795b39fe941ddafe76b6ab\"},\"headline\":\"Demystifying Data: What&#8217;s the Big Deal?\",\"datePublished\":\"2024-03-26T10:34:41+00:00\",\"dateModified\":\"2024-04-12T10:09:04+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.pickl.ai\\\/blog\\\/web-stories\\\/demystifying-data-whats-the-big-deal\\\/\"},\"wordCount\":226,\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.pickl.ai\\\/blog\\\/web-stories\\\/demystifying-data-whats-the-big-deal\\\/\",\"url\":\"https:\\\/\\\/www.pickl.ai\\\/blog\\\/web-stories\\\/demystifying-data-whats-the-big-deal\\\/\",\"name\":\"Demystifying Data: What's the Big Deal? - Pickl.AI\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.pickl.ai\\\/blog\\\/#website\"},\"datePublished\":\"2024-03-26T10:34:41+00:00\",\"dateModified\":\"2024-04-12T10:09:04+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.pickl.ai\\\/blog\\\/web-stories\\\/demystifying-data-whats-the-big-deal\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.pickl.ai\\\/blog\\\/web-stories\\\/demystifying-data-whats-the-big-deal\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.pickl.ai\\\/blog\\\/web-stories\\\/demystifying-data-whats-the-big-deal\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.pickl.ai\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Stories\",\"item\":\"https:\\\/\\\/www.pickl.ai\\\/blog\\\/web-stories\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Demystifying Data: What&#8217;s the Big Deal?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.pickl.ai\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/www.pickl.ai\\\/blog\\\/\",\"name\":\"Pickl.AI\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.pickl.ai\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.pickl.ai\\\/blog\\\/#\\\/schema\\\/person\\\/adfcccafe1795b39fe941ddafe76b6ab\",\"name\":\"Admin\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/353a2bc4d584bc0705a194ad6cd03043005eae6d6f8ecfe3f0ef286d7d4d1dc8?s=96&d=mm&r=ga50c9c5ae9fb5534aba0f0b45ebbe6d3\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/353a2bc4d584bc0705a194ad6cd03043005eae6d6f8ecfe3f0ef286d7d4d1dc8?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/353a2bc4d584bc0705a194ad6cd03043005eae6d6f8ecfe3f0ef286d7d4d1dc8?s=96&d=mm&r=g\",\"caption\":\"Admin\"},\"sameAs\":[\"https:\\\/\\\/www.pickl.ai\\\/blog\\\/\"],\"url\":\"https:\\\/\\\/www.pickl.ai\\\/blog\\\/administrator\\\/transorgstandbyorangeironman\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Demystifying Data: What's the Big Deal? - Pickl.AI","description":"Demystifying Data: What's the Big Deal?","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.pickl.ai\/blog\/web-stories\/demystifying-data-whats-the-big-deal\/","og_locale":"en_US","og_type":"article","og_title":"Demystifying Data: What's the Big Deal?","og_description":"Demystifying Data: What's the Big Deal?","og_url":"https:\/\/www.pickl.ai\/blog\/web-stories\/demystifying-data-whats-the-big-deal\/","og_site_name":"Pickl.AI","article_modified_time":"2024-04-12T10:09:04+00:00","twitter_card":"summary_large_image","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.pickl.ai\/blog\/web-stories\/demystifying-data-whats-the-big-deal\/#article","isPartOf":{"@id":"https:\/\/www.pickl.ai\/blog\/web-stories\/demystifying-data-whats-the-big-deal\/"},"author":{"name":"Admin","@id":"https:\/\/www.pickl.ai\/blog\/#\/schema\/person\/adfcccafe1795b39fe941ddafe76b6ab"},"headline":"Demystifying Data: What&#8217;s the Big Deal?","datePublished":"2024-03-26T10:34:41+00:00","dateModified":"2024-04-12T10:09:04+00:00","mainEntityOfPage":{"@id":"https:\/\/www.pickl.ai\/blog\/web-stories\/demystifying-data-whats-the-big-deal\/"},"wordCount":226,"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.pickl.ai\/blog\/web-stories\/demystifying-data-whats-the-big-deal\/","url":"https:\/\/www.pickl.ai\/blog\/web-stories\/demystifying-data-whats-the-big-deal\/","name":"Demystifying Data: What's the Big Deal? - Pickl.AI","isPartOf":{"@id":"https:\/\/www.pickl.ai\/blog\/#website"},"datePublished":"2024-03-26T10:34:41+00:00","dateModified":"2024-04-12T10:09:04+00:00","breadcrumb":{"@id":"https:\/\/www.pickl.ai\/blog\/web-stories\/demystifying-data-whats-the-big-deal\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.pickl.ai\/blog\/web-stories\/demystifying-data-whats-the-big-deal\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.pickl.ai\/blog\/web-stories\/demystifying-data-whats-the-big-deal\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.pickl.ai\/blog\/"},{"@type":"ListItem","position":2,"name":"Stories","item":"https:\/\/www.pickl.ai\/blog\/web-stories\/"},{"@type":"ListItem","position":3,"name":"Demystifying Data: What&#8217;s the Big Deal?"}]},{"@type":"WebSite","@id":"https:\/\/www.pickl.ai\/blog\/#website","url":"https:\/\/www.pickl.ai\/blog\/","name":"Pickl.AI","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.pickl.ai\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.pickl.ai\/blog\/#\/schema\/person\/adfcccafe1795b39fe941ddafe76b6ab","name":"Admin","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/353a2bc4d584bc0705a194ad6cd03043005eae6d6f8ecfe3f0ef286d7d4d1dc8?s=96&d=mm&r=ga50c9c5ae9fb5534aba0f0b45ebbe6d3","url":"https:\/\/secure.gravatar.com\/avatar\/353a2bc4d584bc0705a194ad6cd03043005eae6d6f8ecfe3f0ef286d7d4d1dc8?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/353a2bc4d584bc0705a194ad6cd03043005eae6d6f8ecfe3f0ef286d7d4d1dc8?s=96&d=mm&r=g","caption":"Admin"},"sameAs":["https:\/\/www.pickl.ai\/blog\/"],"url":"https:\/\/www.pickl.ai\/blog\/administrator\/transorgstandbyorangeironman\/"}]}},"story_data":{"version":47,"pages":[{"elements":[{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":true,"backgroundColor":{"color":{"r":196,"g":196,"b":196}},"x":1,"y":1,"width":1,"height":1,"mask":{"type":"rectangle"},"isBackground":true,"isDefaultBackground":true,"type":"shape","id":"27a676fb-0749-4990-a71e-3c7285bf2aaf"},{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":false,"scale":100,"focalX":50,"focalY":50,"resource":{"type":"image","mimeType":"image\/jpeg","width":2000,"height":2000,"sizes":{"medium":{"file":"20289428_6272012-300x300.jpg","width":300,"height":300,"filesize":18015,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/20289428_6272012-300x300.jpg"},"large":{"file":"20289428_6272012-1024x1024.jpg","width":1024,"height":1024,"filesize":93791,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/20289428_6272012-1024x1024.jpg"},"thumbnail":{"file":"20289428_6272012-150x150.jpg","width":150,"height":150,"filesize":6905,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/20289428_6272012-150x150.jpg"},"medium_large":{"file":"20289428_6272012-768x768.jpg","width":768,"height":768,"filesize":64122,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/20289428_6272012-768x768.jpg"},"1536x1536":{"file":"20289428_6272012-1536x1536.jpg","width":1536,"height":1536,"filesize":158544,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/20289428_6272012-1536x1536.jpg"},"magine-hero":{"file":"20289428_6272012-1400x600.jpg","width":1400,"height":600,"filesize":80555,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/20289428_6272012-1400x600.jpg"},"magine-thumbnail":{"file":"20289428_6272012-900x600.jpg","width":900,"height":600,"filesize":63518,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/20289428_6272012-900x600.jpg"},"magine-vertical-thumbnail":{"file":"20289428_6272012-600x800.jpg","width":600,"height":800,"filesize":58065,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/20289428_6272012-600x800.jpg"},"web-stories-poster-portrait":{"file":"20289428_6272012-640x853.jpg","width":640,"height":853,"filesize":64016,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/20289428_6272012-640x853.jpg"},"web-stories-publisher-logo":{"file":"20289428_6272012-96x96.jpg","width":96,"height":96,"filesize":3602,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/20289428_6272012-96x96.jpg"},"web-stories-thumbnail":{"file":"20289428_6272012-150x150.jpg","width":150,"height":150,"filesize":6905,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/20289428_6272012-150x150.jpg"},"full":{"file":"20289428_6272012.jpg","width":2000,"height":2000,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/20289428_6272012.jpg"}},"isPlaceholder":false,"isExternal":false,"needsProxy":false,"baseColor":"#44748c","blurHash":"UNOgW-V?%3xvxtt8%MRP?^ofocR*JCa0Ioo~","creationDate":"2024-03-26T10:07:16","src":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/20289428_6272012.jpg","id":6897,"alt":"20289428_6272012","local":false,"provider":"local"},"type":"image","x":57,"y":0,"width":298,"height":309,"mask":{"type":"rectangle","showInLibrary":true,"name":"Rectangle","path":"M 0,0 1,0 1,1 0,1 0,0 Z","ratio":1,"supportsBorder":true},"id":"1792f394-ee38-487b-bc5d-09df8f7f4bf7"},{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":true,"backgroundTextMode":"NONE","font":{"family":"Lora"},"fontSize":40,"backgroundColor":{"color":{"r":196,"g":196,"b":196}},"lineHeight":1.19,"textAlign":"center","padding":{"locked":true,"hasHiddenPadding":false,"horizontal":0,"vertical":0},"content":"<span style=\"font-weight: 700; color: #e0aaff\">Demystifying Data: What's the Big Deal?<\/span>","x":48,"y":335,"width":316,"borderRadius":{"locked":true,"topLeft":2,"topRight":2,"bottomRight":2,"bottomLeft":2},"type":"text","height":146,"id":"3efe6b55-db05-4401-a999-b00e2f68c199"},{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":true,"backgroundTextMode":"NONE","font":{"family":"Lora"},"fontSize":24,"backgroundColor":{"color":{"r":196,"g":196,"b":196}},"lineHeight":1.2,"textAlign":"center","padding":{"locked":true,"hasHiddenPadding":false,"horizontal":0,"vertical":0},"content":"<span style=\"font-weight: 700; color: #ffffb7\">Ever wondered what all that \"data\" talk is about?<\/span>","x":48,"y":509,"width":316,"borderRadius":{"locked":true,"topLeft":2,"topRight":2,"bottomRight":2,"bottomLeft":2},"height":60,"type":"text","id":"b104e9a5-b185-4743-b69e-a0864e61eff6"}],"backgroundColor":{"color":{"r":0,"g":59,"b":173}},"id":"4f9edc9d-2551-4b1b-8460-acfe8904c4d6"},{"elements":[{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":true,"backgroundColor":{"color":{"r":196,"g":196,"b":196}},"x":1,"y":1,"width":1,"height":1,"mask":{"type":"rectangle"},"isBackground":true,"isDefaultBackground":true,"type":"shape","id":"ac0b515a-df21-4ed2-a87d-6279ea04acc8"},{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":false,"scale":100,"focalX":50,"focalY":50,"resource":{"type":"image","mimeType":"image\/jpeg","width":2000,"height":2000,"sizes":{"medium":{"file":"20908538_6388555-300x300.jpg","width":300,"height":300,"filesize":25335,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/20908538_6388555-300x300.jpg"},"large":{"file":"20908538_6388555-1024x1024.jpg","width":1024,"height":1024,"filesize":124794,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/20908538_6388555-1024x1024.jpg"},"thumbnail":{"file":"20908538_6388555-150x150.jpg","width":150,"height":150,"filesize":10907,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/20908538_6388555-150x150.jpg"},"medium_large":{"file":"20908538_6388555-768x768.jpg","width":768,"height":768,"filesize":86879,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/20908538_6388555-768x768.jpg"},"1536x1536":{"file":"20908538_6388555-1536x1536.jpg","width":1536,"height":1536,"filesize":205086,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/20908538_6388555-1536x1536.jpg"},"magine-hero":{"file":"20908538_6388555-1400x600.jpg","width":1400,"height":600,"filesize":93724,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/20908538_6388555-1400x600.jpg"},"magine-thumbnail":{"file":"20908538_6388555-900x600.jpg","width":900,"height":600,"filesize":86361,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/20908538_6388555-900x600.jpg"},"magine-vertical-thumbnail":{"file":"20908538_6388555-600x800.jpg","width":600,"height":800,"filesize":81910,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/20908538_6388555-600x800.jpg"},"web-stories-poster-portrait":{"file":"20908538_6388555-640x853.jpg","width":640,"height":853,"filesize":89020,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/20908538_6388555-640x853.jpg"},"web-stories-publisher-logo":{"file":"20908538_6388555-96x96.jpg","width":96,"height":96,"filesize":7149,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/20908538_6388555-96x96.jpg"},"web-stories-thumbnail":{"file":"20908538_6388555-150x150.jpg","width":150,"height":150,"filesize":10907,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/20908538_6388555-150x150.jpg"},"full":{"file":"20908538_6388555.jpg","width":2000,"height":2000,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/20908538_6388555.jpg"}},"isPlaceholder":false,"isExternal":false,"needsProxy":false,"baseColor":"#eee4ef","blurHash":"UGQ]c_?Il6of$,o|xuof_MIVt7X4R7rwM{Rj","creationDate":"2024-03-26T10:09:48","src":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/20908538_6388555.jpg","id":6901,"alt":"20908538_6388555","local":false,"provider":"local"},"type":"image","x":60,"y":0,"width":292,"height":240,"mask":{"type":"rectangle","showInLibrary":true,"name":"Rectangle","path":"M 0,0 1,0 1,1 0,1 0,0 Z","ratio":1,"supportsBorder":true},"id":"2ba796d8-7d3b-4499-97db-5b563f495163"},{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":true,"backgroundTextMode":"NONE","font":{"family":"Lora"},"fontSize":40,"backgroundColor":{"color":{"r":196,"g":196,"b":196}},"lineHeight":1.19,"textAlign":"center","padding":{"locked":true,"hasHiddenPadding":false,"horizontal":0,"vertical":0},"content":"<span style=\"font-weight: 700; color: #d4e4c0\">What is Data?<\/span>","x":48,"y":250,"width":316,"borderRadius":{"locked":true,"topLeft":2,"topRight":2,"bottomRight":2,"bottomLeft":2},"type":"text","height":51,"id":"9bb33a19-a822-4efc-ab3f-bdb472867a39"},{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":true,"backgroundTextMode":"NONE","font":{"family":"Lora"},"fontSize":21,"backgroundColor":{"color":{"r":196,"g":196,"b":196}},"lineHeight":1.2,"textAlign":"left","padding":{"locked":true,"hasHiddenPadding":false,"horizontal":0,"vertical":0},"content":"<span style=\"font-weight: 700; color: #4b1283\">Data: The Building Blocks of Our World<\/span>\n<span style=\"font-weight: 700; color: #4b1283\">\u00b7 &nbsp; Data is simply information.<\/span>\n<span style=\"font-weight: 700; color: #4b1283\">\u00b7 &nbsp; It can be numbers, text, images, videos, or anything that can be collected and analyzed.<\/span>\n<span style=\"font-weight: 700; color: #4b1283\">\u00b7 &nbsp; Think of it as the raw materials used to understand the world around us.<\/span>","x":54,"y":317,"width":303,"borderRadius":{"locked":true,"topLeft":2,"topRight":2,"bottomRight":2,"bottomLeft":2},"height":255,"type":"text","id":"9bdd4822-c110-47c0-a383-eca349731629","marginOffset":-1.7600000000000016},{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":true,"backgroundTextMode":"NONE","font":{"family":"Lora"},"fontSize":27,"backgroundColor":{"color":{"r":196,"g":196,"b":196}},"lineHeight":1.2,"textAlign":"center","padding":{"locked":true,"hasHiddenPadding":false,"horizontal":0,"vertical":0},"content":"<span style=\"font-weight: 700; color: #ffffb7\">Learn More<\/span>","x":48,"y":599,"width":316,"borderRadius":{"locked":true,"topLeft":2,"topRight":2,"bottomRight":2,"bottomLeft":2},"height":35,"type":"text","id":"4bae4470-1ab2-4179-8f2d-d3d65afda38a","link":{"needsProxy":false,"url":"https:\/\/pickl.ai\/blog\/data-demystified-types-of-analytics\/","rel":[],"type":"regular","pageId":null,"icon":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2023\/07\/Data-Demystified-1.jpg","desc":"Data Demystified: What Exactly is Data?- 4 Types of Analytics"}}],"backgroundColor":{"color":{"r":224,"g":53,"b":104}},"id":"3c860d40-312d-4a73-abee-b34fb0e5be24"},{"elements":[{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":true,"backgroundColor":{"color":{"r":196,"g":196,"b":196}},"x":1,"y":1,"width":1,"height":1,"mask":{"type":"rectangle"},"isBackground":true,"isDefaultBackground":true,"type":"shape","id":"7f997d7e-0a21-42be-86d4-b999d3f03e7c"},{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":false,"scale":100,"focalX":50,"focalY":50,"resource":{"type":"image","mimeType":"image\/jpeg","width":2000,"height":2000,"sizes":{"medium":{"file":"12219361_4896718-300x300.jpg","width":300,"height":300,"filesize":18555,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/12219361_4896718-300x300.jpg"},"large":{"file":"12219361_4896718-1024x1024.jpg","width":1024,"height":1024,"filesize":92111,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/12219361_4896718-1024x1024.jpg"},"thumbnail":{"file":"12219361_4896718-150x150.jpg","width":150,"height":150,"filesize":8596,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/12219361_4896718-150x150.jpg"},"medium_large":{"file":"12219361_4896718-768x768.jpg","width":768,"height":768,"filesize":62874,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/12219361_4896718-768x768.jpg"},"1536x1536":{"file":"12219361_4896718-1536x1536.jpg","width":1536,"height":1536,"filesize":156877,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/12219361_4896718-1536x1536.jpg"},"magine-hero":{"file":"12219361_4896718-1400x600.jpg","width":1400,"height":600,"filesize":85704,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/12219361_4896718-1400x600.jpg"},"magine-thumbnail":{"file":"12219361_4896718-900x600.jpg","width":900,"height":600,"filesize":68531,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/12219361_4896718-900x600.jpg"},"magine-vertical-thumbnail":{"file":"12219361_4896718-600x800.jpg","width":600,"height":800,"filesize":58679,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/12219361_4896718-600x800.jpg"},"web-stories-poster-portrait":{"file":"12219361_4896718-640x853.jpg","width":640,"height":853,"filesize":63688,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/12219361_4896718-640x853.jpg"},"web-stories-publisher-logo":{"file":"12219361_4896718-96x96.jpg","width":96,"height":96,"filesize":6040,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/12219361_4896718-96x96.jpg"},"web-stories-thumbnail":{"file":"12219361_4896718-150x150.jpg","width":150,"height":150,"filesize":8596,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/12219361_4896718-150x150.jpg"},"full":{"file":"12219361_4896718.jpg","width":2000,"height":2000,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/12219361_4896718.jpg"}},"isPlaceholder":false,"isExternal":false,"needsProxy":false,"baseColor":"#514d64","blurHash":"UXQJJ~IU_LVutQt7jHM{_MxuMybFRQR*R%xb","creationDate":"2024-03-26T10:08:37","src":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/12219361_4896718.jpg","id":6899,"alt":"12219361_4896718","local":false,"provider":"local"},"type":"image","x":56,"y":0,"width":298,"height":229,"mask":{"type":"rectangle","showInLibrary":true,"name":"Rectangle","path":"M 0,0 1,0 1,1 0,1 0,0 Z","ratio":1,"supportsBorder":true},"id":"dc76312b-3792-40fe-b098-10b0210c7982"},{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":true,"backgroundTextMode":"NONE","font":{"family":"Lora"},"fontSize":40,"backgroundColor":{"color":{"r":196,"g":196,"b":196}},"lineHeight":1.19,"textAlign":"center","padding":{"locked":true,"hasHiddenPadding":false,"horizontal":0,"vertical":0},"content":"<span style=\"font-weight: 700; color: #0044c9\">Why is Data Important?<\/span>","x":48,"y":260,"width":316,"borderRadius":{"locked":true,"topLeft":2,"topRight":2,"bottomRight":2,"bottomLeft":2},"type":"text","height":99,"id":"227ae24a-ae5a-4533-8e8a-237c3ea98ae9"},{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":true,"backgroundTextMode":"NONE","font":{"family":"Lora"},"fontSize":22,"backgroundColor":{"color":{"r":196,"g":196,"b":196}},"lineHeight":1.2,"textAlign":"center","padding":{"locked":true,"hasHiddenPadding":false,"horizontal":0,"vertical":0},"content":"<span style=\"font-weight: 700; color: #590d22\">Data: The Key to Unlocking Insights<\/span>\n<span style=\"font-weight: 700; color: #590d22\">Data helps us see patterns, trends, and connections we might miss otherwise.<\/span>\n<span style=\"font-weight: 700; color: #590d22\">Businesses use data to understand customer behavior, improve products, and make informed decisions.<\/span>","x":48,"y":372,"width":314,"borderRadius":{"locked":true,"topLeft":2,"topRight":2,"bottomRight":2,"bottomLeft":2},"height":265,"type":"text","id":"efc18d45-88b6-4145-a2aa-946a02ffc43d"},{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":true,"backgroundTextMode":"NONE","font":{"family":"Lora"},"fontSize":27,"backgroundColor":{"color":{"r":196,"g":196,"b":196}},"lineHeight":1.2,"textAlign":"center","padding":{"locked":true,"hasHiddenPadding":false,"horizontal":0,"vertical":0},"content":"<span style=\"font-weight: 700; color: #0044c9\">Learn More<\/span>","x":48,"y":619,"width":314,"borderRadius":{"locked":true,"topLeft":2,"topRight":2,"bottomRight":2,"bottomLeft":2},"height":35,"type":"text","id":"4d4b3a09-9c07-4e08-bebd-f161af795620","link":{"needsProxy":false,"url":"https:\/\/pickl.ai\/blog\/how-statistical-modeling-is-important-in-data-analysis\/","rel":[],"type":"regular","pageId":null,"icon":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2023\/12\/Statistical-Data-Analysis-Techniques-with-Real-World-Examples.jpg","desc":"Exploring 5 Statistical Data Analysis Techniques"}}],"backgroundColor":{"color":{"r":219,"g":202,"b":9}},"id":"a4218fe2-cc1b-4613-9482-50bbaa44b759"},{"elements":[{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":true,"backgroundColor":{"color":{"r":196,"g":196,"b":196}},"x":1,"y":1,"width":1,"height":1,"mask":{"type":"rectangle"},"isBackground":true,"isDefaultBackground":true,"type":"shape","id":"09f7c966-59c4-4060-b2ae-8ca35fe333c0"},{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":false,"scale":100,"focalX":50,"focalY":50,"resource":{"type":"image","mimeType":"image\/jpeg","width":2560,"height":1707,"sizes":{"medium":{"file":"8918702_4020769-300x200.jpg","width":300,"height":200,"filesize":13089,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/8918702_4020769-300x200.jpg"},"large":{"file":"8918702_4020769-1024x683.jpg","width":1024,"height":683,"filesize":52717,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/8918702_4020769-1024x683.jpg"},"thumbnail":{"file":"8918702_4020769-150x150.jpg","width":150,"height":150,"filesize":8980,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/8918702_4020769-150x150.jpg"},"medium_large":{"file":"8918702_4020769-768x512.jpg","width":768,"height":512,"filesize":38548,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/8918702_4020769-768x512.jpg"},"1536x1536":{"file":"8918702_4020769-1536x1024.jpg","width":1536,"height":1024,"filesize":87796,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/8918702_4020769-1536x1024.jpg"},"2048x2048":{"file":"8918702_4020769-2048x1365.jpg","width":2048,"height":1365,"filesize":124825,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/8918702_4020769-2048x1365.jpg"},"magine-hero":{"file":"8918702_4020769-1400x600.jpg","width":1400,"height":600,"filesize":61362,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/8918702_4020769-1400x600.jpg"},"magine-thumbnail":{"file":"8918702_4020769-900x600.jpg","width":900,"height":600,"filesize":47682,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/8918702_4020769-900x600.jpg"},"magine-vertical-thumbnail":{"file":"8918702_4020769-600x800.jpg","width":600,"height":800,"filesize":42683,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/8918702_4020769-600x800.jpg"},"web-stories-poster-portrait":{"file":"8918702_4020769-640x853.jpg","width":640,"height":853,"filesize":46196,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/8918702_4020769-640x853.jpg"},"web-stories-publisher-logo":{"file":"8918702_4020769-96x96.jpg","width":96,"height":96,"filesize":6111,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/8918702_4020769-96x96.jpg"},"web-stories-thumbnail":{"file":"8918702_4020769-150x100.jpg","width":150,"height":100,"filesize":6942,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/8918702_4020769-150x100.jpg"},"full":{"file":"8918702_4020769-scaled.jpg","width":2560,"height":1707,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/8918702_4020769-scaled.jpg"}},"isPlaceholder":false,"isExternal":false,"needsProxy":false,"baseColor":"#d3c7ec","blurHash":"UgP?g=Rl_JxtRRM{j=tR_La0D+kDoxj]kCj=","creationDate":"2024-03-26T10:11:27","src":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/8918702_4020769-scaled.jpg","id":6903,"alt":"8918702_4020769","local":false,"provider":"local"},"type":"image","x":48,"y":0,"width":316,"height":220,"mask":{"type":"rectangle","showInLibrary":true,"name":"Rectangle","path":"M 0,0 1,0 1,1 0,1 0,0 Z","ratio":1,"supportsBorder":true},"id":"48ad042a-901a-419e-8fd3-7cf824f34d9d"},{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":true,"backgroundTextMode":"NONE","font":{"family":"Lora"},"fontSize":34,"backgroundColor":{"color":{"r":196,"g":196,"b":196}},"lineHeight":1.19,"textAlign":"center","padding":{"locked":true,"hasHiddenPadding":false,"horizontal":0,"vertical":0},"content":"<span style=\"font-weight: 700; color: #ff99ac\">Introducing Analytics: Making Sense of Data<\/span>","x":48,"y":220,"width":316,"borderRadius":{"locked":true,"topLeft":2,"topRight":2,"bottomRight":2,"bottomLeft":2},"type":"text","height":124,"id":"38b7922a-088b-4a1f-bdb2-d2c17aacc370"},{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":true,"backgroundTextMode":"NONE","font":{"family":"Lora"},"fontSize":19,"backgroundColor":{"color":{"r":196,"g":196,"b":196}},"lineHeight":1.2,"textAlign":"left","padding":{"locked":true,"hasHiddenPadding":false,"horizontal":0,"vertical":0},"content":"<span style=\"font-weight: 700; color: #dbca09\">\u00b7 &nbsp; Analytics: Turning Data into Actionable Insights<\/span>\n<span style=\"font-weight: 700; color: #dbca09\">\u00b7 &nbsp; Analytics is the process of collecting, analyzing, and interpreting data.<\/span>\n<span style=\"font-weight: 700; color: #dbca09\">\u00b7 &nbsp; It helps us extract meaning from data and use it to solve problems, make predictions, and improve decision-making.<\/span>","x":64,"y":363,"width":283,"borderRadius":{"locked":true,"topLeft":2,"topRight":2,"bottomRight":2,"bottomLeft":2},"height":237,"type":"text","id":"97af06ef-482d-4ed2-9953-5712473cc905","marginOffset":-1.6000000000000014},{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":true,"backgroundTextMode":"NONE","font":{"family":"Lora"},"fontSize":27,"backgroundColor":{"color":{"r":196,"g":196,"b":196}},"lineHeight":1.2,"textAlign":"center","padding":{"locked":true,"hasHiddenPadding":false,"horizontal":0,"vertical":0},"content":"<span style=\"font-weight: 700; color: #ff99ac\">Learn More<\/span>","x":48,"y":618,"width":316,"borderRadius":{"locked":true,"topLeft":2,"topRight":2,"bottomRight":2,"bottomLeft":2},"height":34,"type":"text","id":"6f0a14a3-f74e-4cdf-a4bb-39297ac6fff4","link":{"needsProxy":false,"url":"https:\/\/pickl.ai\/blog\/how-big-data-and-artificial-intelligence-work-together\/","rel":[],"type":"regular","pageId":null,"icon":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2023\/10\/How-Big-Data-and-AI-Work-Together.png","desc":"Big Data and Artificial Intelligence: How They Work Together?"}}],"backgroundColor":{"color":{"r":96,"g":56,"b":9}},"id":"774c860c-656d-4d06-b7c9-ebf20cf34e7e"},{"elements":[{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":true,"backgroundColor":{"color":{"r":196,"g":196,"b":196}},"x":1,"y":1,"width":1,"height":1,"mask":{"type":"rectangle"},"isBackground":true,"isDefaultBackground":true,"type":"shape","id":"bcc23786-93c3-41fb-a122-cb665d7011cb"},{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":false,"scale":100,"focalX":50,"focalY":50,"resource":{"type":"image","mimeType":"image\/jpeg","width":2560,"height":1707,"sizes":{"medium":{"file":"6195525_3156627-300x200.jpg","width":300,"height":200,"filesize":11335,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/6195525_3156627-300x200.jpg"},"large":{"file":"6195525_3156627-1024x683.jpg","width":1024,"height":683,"filesize":60580,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/6195525_3156627-1024x683.jpg"},"thumbnail":{"file":"6195525_3156627-150x150.jpg","width":150,"height":150,"filesize":6430,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/6195525_3156627-150x150.jpg"},"medium_large":{"file":"6195525_3156627-768x512.jpg","width":768,"height":512,"filesize":41324,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/6195525_3156627-768x512.jpg"},"1536x1536":{"file":"6195525_3156627-1536x1024.jpg","width":1536,"height":1024,"filesize":104464,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/6195525_3156627-1536x1024.jpg"},"2048x2048":{"file":"6195525_3156627-2048x1365.jpg","width":2048,"height":1365,"filesize":155128,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/6195525_3156627-2048x1365.jpg"},"magine-hero":{"file":"6195525_3156627-1400x600.jpg","width":1400,"height":600,"filesize":74159,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/6195525_3156627-1400x600.jpg"},"magine-thumbnail":{"file":"6195525_3156627-900x600.jpg","width":900,"height":600,"filesize":50472,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/6195525_3156627-900x600.jpg"},"magine-vertical-thumbnail":{"file":"6195525_3156627-600x800.jpg","width":600,"height":800,"filesize":44073,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/6195525_3156627-600x800.jpg"},"web-stories-poster-portrait":{"file":"6195525_3156627-640x853.jpg","width":640,"height":853,"filesize":48208,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/6195525_3156627-640x853.jpg"},"web-stories-publisher-logo":{"file":"6195525_3156627-96x96.jpg","width":96,"height":96,"filesize":3361,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/6195525_3156627-96x96.jpg"},"web-stories-thumbnail":{"file":"6195525_3156627-150x100.jpg","width":150,"height":100,"filesize":4408,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/6195525_3156627-150x100.jpg"},"full":{"file":"6195525_3156627-scaled.jpg","width":2560,"height":1707,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/6195525_3156627-scaled.jpg"}},"isPlaceholder":false,"isExternal":false,"needsProxy":false,"baseColor":"#f0e9ea","blurHash":"UGRyd2?v?vH?.8eTIUb^?^IUR5xur?TJ%2eT","creationDate":"2024-03-26T10:12:47","src":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/6195525_3156627-scaled.jpg","id":6905,"alt":"6195525_3156627","local":false,"provider":"local"},"type":"image","x":62,"y":0,"width":286,"height":226,"mask":{"type":"rectangle","showInLibrary":true,"name":"Rectangle","path":"M 0,0 1,0 1,1 0,1 0,0 Z","ratio":1,"supportsBorder":true},"id":"c7705cae-1e5b-4d85-9e0d-91e1f957aad1"},{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":true,"backgroundTextMode":"NONE","font":{"family":"Lora"},"fontSize":27,"backgroundColor":{"color":{"r":196,"g":196,"b":196}},"lineHeight":1.19,"textAlign":"center","padding":{"locked":true,"hasHiddenPadding":false,"horizontal":0,"vertical":0},"content":"<span style=\"font-weight: 700; color: #e06e04\">4 Types of Analytics to Know About<\/span>","x":72,"y":240,"width":272,"borderRadius":{"locked":true,"topLeft":2,"topRight":2,"bottomRight":2,"bottomLeft":2},"type":"text","height":69,"id":"ac800ace-e028-47e4-bb7c-e0f09d623622","marginOffset":-2.430000000000007},{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":true,"backgroundTextMode":"NONE","font":{"family":"Lora"},"fontSize":20,"backgroundColor":{"color":{"r":196,"g":196,"b":196}},"lineHeight":1.2,"textAlign":"center","padding":{"locked":true,"hasHiddenPadding":false,"horizontal":0,"vertical":0},"content":"<span style=\"font-weight: 700; color: #fff\">\u00b7 &nbsp; Descriptive Analytics: What happened? (Summarizes past data)<\/span>\n<span style=\"font-weight: 700; color: #fff\">\u00b7 &nbsp; Diagnostic Analytics: Why did it happen? (Identifies root causes)<\/span>\n<span style=\"font-weight: 700; color: #fff\">\u00b7 &nbsp; Predictive Analytics: What will happen? (Forecasts future trends)<\/span>\n<span style=\"font-weight: 700; color: #fff\">\u00b7 &nbsp; Prescriptive Analytics: What should we do? (Recommends actions)<\/span>","x":48,"y":320,"width":320,"borderRadius":{"locked":true,"topLeft":2,"topRight":2,"bottomRight":2,"bottomLeft":2},"type":"text","height":295,"id":"57e25877-4150-4100-9bbe-82b71ba81fce","marginOffset":-1.6000000000000014},{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":true,"backgroundTextMode":"NONE","font":{"family":"Lora"},"fontSize":27,"backgroundColor":{"color":{"r":196,"g":196,"b":196}},"lineHeight":1.2,"textAlign":"center","padding":{"locked":true,"hasHiddenPadding":false,"horizontal":0,"vertical":0},"content":"<span style=\"font-weight: 700; color: #e06e04\">Learn More<\/span>","x":48,"y":615,"width":316,"borderRadius":{"locked":true,"topLeft":2,"topRight":2,"bottomRight":2,"bottomLeft":2},"type":"text","height":34,"id":"82034e64-0302-4ecb-afe4-298d2b5e2acf","link":{"needsProxy":false,"url":"https:\/\/pickl.ai\/blog\/what-is-data-observability-tools-and-applications\/","rel":[],"type":"regular","pageId":null,"icon":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2023\/10\/what-is-data-observability.jpg","desc":"Data Observability Tools and Its Key Applications"}}],"backgroundColor":{"color":{"r":96,"g":112,"b":71}},"id":"fde4f58d-15c3-4d5f-941b-a377eb431a21"},{"elements":[{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":true,"backgroundColor":{"color":{"r":196,"g":196,"b":196}},"x":1,"y":1,"width":1,"height":1,"mask":{"type":"rectangle"},"isBackground":true,"isDefaultBackground":true,"type":"shape","id":"b99c0569-aed0-40a6-a6a5-e1fe2f816cdd"},{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":false,"scale":100,"focalX":50,"focalY":50,"resource":{"type":"image","mimeType":"image\/jpeg","width":2560,"height":1707,"sizes":{"medium":{"file":"8918702_4020769-300x200.jpg","width":300,"height":200,"filesize":13089,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/8918702_4020769-300x200.jpg"},"large":{"file":"8918702_4020769-1024x683.jpg","width":1024,"height":683,"filesize":52717,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/8918702_4020769-1024x683.jpg"},"thumbnail":{"file":"8918702_4020769-150x150.jpg","width":150,"height":150,"filesize":8980,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/8918702_4020769-150x150.jpg"},"medium_large":{"file":"8918702_4020769-768x512.jpg","width":768,"height":512,"filesize":38548,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/8918702_4020769-768x512.jpg"},"1536x1536":{"file":"8918702_4020769-1536x1024.jpg","width":1536,"height":1024,"filesize":87796,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/8918702_4020769-1536x1024.jpg"},"2048x2048":{"file":"8918702_4020769-2048x1365.jpg","width":2048,"height":1365,"filesize":124825,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/8918702_4020769-2048x1365.jpg"},"magine-hero":{"file":"8918702_4020769-1400x600.jpg","width":1400,"height":600,"filesize":61362,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/8918702_4020769-1400x600.jpg"},"magine-thumbnail":{"file":"8918702_4020769-900x600.jpg","width":900,"height":600,"filesize":47682,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/8918702_4020769-900x600.jpg"},"magine-vertical-thumbnail":{"file":"8918702_4020769-600x800.jpg","width":600,"height":800,"filesize":42683,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/8918702_4020769-600x800.jpg"},"web-stories-poster-portrait":{"file":"8918702_4020769-640x853.jpg","width":640,"height":853,"filesize":46196,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/8918702_4020769-640x853.jpg"},"web-stories-publisher-logo":{"file":"8918702_4020769-96x96.jpg","width":96,"height":96,"filesize":6111,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/8918702_4020769-96x96.jpg"},"web-stories-thumbnail":{"file":"8918702_4020769-150x100.jpg","width":150,"height":100,"filesize":6942,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/8918702_4020769-150x100.jpg"},"full":{"file":"8918702_4020769-scaled.jpg","width":2560,"height":1707,"mimeType":"image\/jpeg","sourceUrl":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/8918702_4020769-scaled.jpg"}},"isPlaceholder":false,"isExternal":false,"needsProxy":false,"baseColor":"#d3c7ec","blurHash":"UgP?g=Rl_JxtRRM{j=tR_La0D+kDoxj]kCj=","creationDate":"2024-03-26T10:11:27","src":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2024\/03\/8918702_4020769-scaled.jpg","id":6903,"alt":"8918702_4020769","local":false,"provider":"local"},"type":"image","x":48,"y":0,"width":318,"height":223,"mask":{"type":"rectangle","showInLibrary":true,"name":"Rectangle","path":"M 0,0 1,0 1,1 0,1 0,0 Z","ratio":1,"supportsBorder":true},"id":"6dd63c95-ad7d-4476-a3fe-a6a2af6e007a"},{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":true,"backgroundTextMode":"NONE","font":{"family":"Lora"},"fontSize":37,"backgroundColor":{"color":{"r":196,"g":196,"b":196}},"lineHeight":1.19,"textAlign":"center","padding":{"locked":true,"hasHiddenPadding":false,"horizontal":0,"vertical":0},"content":"<span style=\"font-weight: 700; color: #4b1283\">Data: Your Ally in a Digital World<\/span>","x":58,"y":251,"width":295,"borderRadius":{"locked":true,"topLeft":2,"topRight":2,"bottomRight":2,"bottomLeft":2},"type":"text","height":137,"id":"afd8703e-1a01-4c51-b2c8-9954d49086f4","marginOffset":-3.3299999999999983},{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":true,"backgroundTextMode":"NONE","font":{"family":"Lora"},"fontSize":26,"backgroundColor":{"color":{"r":196,"g":196,"b":196}},"lineHeight":1.2,"textAlign":"center","padding":{"locked":true,"hasHiddenPadding":false,"horizontal":0,"vertical":0},"content":"<span style=\"font-weight: 700; color: #603809\">With analytics, data becomes a powerful tool for discovery, decision-making, and progress.<\/span>","x":67,"y":414,"width":280,"borderRadius":{"locked":true,"topLeft":2,"topRight":2,"bottomRight":2,"bottomLeft":2},"type":"text","height":158,"id":"886419c1-e6ca-40d3-a321-6db14a7447da"},{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":true,"backgroundTextMode":"NONE","font":{"family":"Lora"},"fontSize":27,"backgroundColor":{"color":{"r":196,"g":196,"b":196}},"lineHeight":1.2,"textAlign":"center","padding":{"locked":true,"hasHiddenPadding":false,"horizontal":0,"vertical":0},"content":"<span style=\"font-weight: 700; color: #4b1283\">Learn More<\/span>","x":48,"y":599,"width":316,"borderRadius":{"locked":true,"topLeft":2,"topRight":2,"bottomRight":2,"bottomLeft":2},"type":"text","height":34,"id":"050a7e31-2845-415c-959c-cb0444a5f3b1","link":{"needsProxy":false,"url":"https:\/\/pickl.ai\/blog\/how-decision-trees-handle-missing-values-a-comprehensive-guide\/","rel":[],"type":"regular","pageId":null,"icon":"https:\/\/pickl.ai\/blog\/wp-content\/uploads\/2023\/08\/decision-tree-1.jpg","desc":"How Decision Trees Handle Missing Values? @Pickl.AI"}}],"backgroundColor":{"color":{"r":224,"g":110,"b":4}},"id":"0308a8db-28d2-409f-85a5-be9b6c4915e8"}],"fonts":{"Lora":{"family":"Lora","fallbacks":["serif"],"weights":[400,500,600,700],"styles":["regular","italic"],"variants":[[0,400],[0,500],[0,600],[0,700],[1,400],[1,500],[1,600],[1,700]],"service":"fonts.google.com","metrics":{"upm":1000,"asc":1006,"des":-274,"tAsc":1006,"tDes":-274,"tLGap":0,"wAsc":1206,"wDes":294,"xH":500,"capH":700,"yMin":-271,"yMax":1114,"hAsc":1006,"hDes":-274,"lGap":0}}},"autoAdvance":true,"defaultPageDuration":7,"currentStoryStyles":{"colors":[]}},"_links":{"self":[{"href":"https:\/\/www.pickl.ai\/blog\/wp-json\/web-stories\/v1\/web-story\/6895","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.pickl.ai\/blog\/wp-json\/web-stories\/v1\/web-story"}],"about":[{"href":"https:\/\/www.pickl.ai\/blog\/wp-json\/wp\/v2\/types\/web-story"}],"author":[{"embeddable":true,"href":"https:\/\/www.pickl.ai\/blog\/wp-json\/web-stories\/v1\/users\/1"}],"version-history":[{"count":9,"href":"https:\/\/www.pickl.ai\/blog\/wp-json\/web-stories\/v1\/web-story\/6895\/revisions"}],"predecessor-version":[{"id":7131,"href":"https:\/\/www.pickl.ai\/blog\/wp-json\/web-stories\/v1\/web-story\/6895\/revisions\/7131"}],"wp:attachment":[{"href":"https:\/\/www.pickl.ai\/blog\/wp-json\/web-stories\/v1\/media?parent=6895"}],"wp:term":[{"taxonomy":"web_story_category","embeddable":true,"href":"https:\/\/www.pickl.ai\/blog\/wp-json\/web-stories\/v1\/web_story_category?post=6895"},{"taxonomy":"web_story_tag","embeddable":true,"href":"https:\/\/www.pickl.ai\/blog\/wp-json\/web-stories\/v1\/web_story_tag?post=6895"}],"wp:lock":[{"embeddable":true,"href":"https:\/\/www.pickl.ai\/blog\/wp-json\/web-stories\/v1\/web-story\/6895\/lock"}],"wp:publisherlogo":[{"embeddable":true,"href":"https:\/\/www.pickl.ai\/blog\/wp-json\/web-stories\/v1\/media\/935"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}